________ targets a details return top top investment.

You are watching: Factors that can affect pricing decisions include all of the following except

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Cost-plus pricing
Break-even pricing
Target profit pricing
Standard markup pricing

All the the following statements are true, except:

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The simplest pricing an approach is cost-plus pricing.
Sellers are an ext certain about demand than about costs.
Standard markups ignore existing demand.
Cost as a percent of marketing price is one more commonly used pricing method in the restaurant industry.

All the the following statements space true, except:

*
Value-based pricing supplies the buyers" consciousness of worth as the an essential to pricing.
One an approach of identifying exactly how much customers are willing come pay involves using a method called trade-off analysis.
Going-rate pricing is the facility of price based greatly on those of competition, with much attention paid to expenses or demand.
The information from the trade-off evaluation provides supervisors with an idea of which features add more value 보다 they cost.

Which that the following is no a new-product pricing strategy?

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prestige pricing
market-skimming pricing
yield management
market-penetration pricing

_________ is setting a high price once the industry is price insensitive.

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Market-skimming pricing
Prestige pricing
Market-penetration pricing
Promotional pricing

__________ combines number of products and also offers the bundle at a reduced price.

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Discount pricing
Discriminatory pricing
Promotional pricing
Product-bundle pricing

___________pricing describes segmentation the the market and also pricing differences based on price elasticity characteristics of these segments.

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Discounting
Promotional
Discriminatory
Psychological

All that the complying with statements room true, except:

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Low variable costs linked with fluctuations in need make price differentiate a valuable tool for smoothing demand and also bringing additional revenue and profits.
The function behind fencing is to store price-inelastic client from using prices designed because that price-elastic segments.
Price Sensitivity measure (PSM) helps to establish a balance of price v product or organization value based on costs.
Customers tend to leveling price details by ignoring finish figures.

The principle behind yield administration is come manage_______ properly by pricing differences based upon the elasticity of demand for selected client segments.

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costs and also sales
capacity and also demand
revenue and inventory
reservation and occupancy

All the the complying with statements space true, except:

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Excess volume may cause price cuts.
Companies may cut prices in a journey to dominate the market.
Cost inflation is a significant factor because that price cuts.

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Price changes will affect buyers, competitors, distributors, and also suppliers.

All that the following are internal factors influencing pricing decisions, except:

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marketing objectives
costs
competition
marketing mix strategy

All of the complying with are external determinants influencing pricing decisions, except:

*
economy
costs
competition
nature of the market and also demand
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